"Super"-bowl Ads

Ads this year disappointingly fell short as compared to other years, however this does not mean they were bad in any sense of the word. The first ad that I found somewhat interesting was the GoDaddy.com ad, which as many other ads by this company have produced in the past features a scantily clad woman. This time, Danica Patrick. However the interesting part here was that they didn't show her so called "exposure" ad in full on TV, yet still provided a link to where the full video could be seen. What's more, they even say in the ad that viewer discretion of the full video is advised, which in the minds of most men that would actually go to godaddy.com to see the entire movie, means that they will see some potentially erotic content. Even more so, having to go to the website of a company that sells websites is just genius. The second ad that I found interesting as it related to the subject material recently covered in class was the Victoria's Secret ad featured toward the end of the game. It stated something to the effect that, "this game might almost be over, but the REAL games are just about to begin." This is highly allusive to sexual acts. What's more is that over three quarters of this ad is nothing but footage of an attractive woman sitting around in nothing but her underwear. These innuendoes combined would have a similar effect on the male psyche .